Regulatory Watch  /  United States (federal)  /  Court ruling
Moderate impactCourt rulingPending

Supreme Court hears digital‑privacy case involving Paramount and targeted advertising

The Electronic Privacy Information Center argued before the Supreme Court that Paramount and other online‑video companies are not obligated to use targeted advertising systems and can adopt privacy‑protective techniques. The case could set precedent on platform obligations for privacy in advertising.

Why it matters: The outcome may define whether online video platforms must use privacy‑preserving methods instead of targeted advertising.

Summary generated from the sources below. Check the primary source before relying on it; this is not legal advice.

Sources
The New Republic: The Supreme Court Digital-Privacy Case That Could Go Either Way
EPIC · primary source · Sep 23, 2026
Details
JurisdictionUnited States (federal)
CourtSupreme Court of the United States
StatusPending
PublishedSeptember 23, 2026
Effectivenot stated
OrganisationsParamount, Electronic Privacy Information Center (EPIC)
Topicsprivacy, targeted advertising, profiling, consent, opt out
Datapersonal, behavioral