Regulatory Watch  /  European Union  /  Proposed regulation
Moderate impactProposed regulationPublished

noyb and CSL propose Advanced Data Protection Control browser signal to replace cookie banners

noyb and the Sustainable Computing Lab released a technical proposal for an "Advanced Data Protection Control" (ADPC) browser signal. The signal would allow browsers to automatically convey user consent or opt‑in preferences to websites, potentially eliminating cookie banners. The proposal references Article 21(5) of the GDPR and the ePrivacy Regulation as the legal basis for such a signal.

Why it matters: If adopted, ADPC could streamline consent management and make cookie banners obsolete across Europe.

Summary generated from the sources below. Check the primary source before relying on it; this is not legal advice.

Sources
New browser signal could make cookie banners obsolete
noyb · primary source · Jun 14, 2021
New browser signal could make cookie banners obsolete
noyb · Jun 14, 2021
Details
JurisdictionEuropean Union
RegulatorEDPB
LawGeneral Data Protection Regulation
StatusPublished
PublishedJune 14, 2021
Effectivenot stated
Organisationsnoyb, Sustainable Computing Lab, Vienna University of Economics and Business
Topicsconsent, cookies, tracking, privacy, data minimization
Datapersonal, browsing