noyb filed complaints against the cookie paywalls of SPIEGEL.de, Zeit.de, heise.de, FAZ.net, derStandard.at, krone.at and t-online.de, arguing that the "pay or okay" model violates the GDPR's requirement for freely given consent. The complaints claim users are forced to pay up to €84 per year to avoid tracking, which the NGO says is not a genuine alternative to consent. The action seeks to overturn a 2019 Austrian Data Protection Authority ruling that found no GDPR violation in such systems.
Why it matters: The complaints challenge the legality of pay‑to‑avoid‑tracking models, highlighting potential GDPR breaches in news site consent practices.
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