The Austrian Data Protection Authority partially reversed its earlier stance on the "Pay or Okay" model used by Der Standard, confirming its general permissibility but requiring that users be able to say "yes" or "no" to each specific data processing. The decision does not clarify how a subscription should work when a user declines. The matter may be appealed to the Federal Administrative Court and ultimately the ECJ.
Why it matters: The DPA’s interpretation tightens consent requirements for cookie paywalls, potentially limiting the "Pay or Okay" model across the EU.
Summary generated from the sources below. Check the primary source before relying on it; this is not legal advice.